Hi there! I'mPham Nguyen
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I make complex, data-intensive products easier to understand—and build production-aware prototypes so teams can experience an idea before they commit to it.
Case studies

NutriNudge
Making Vietnamese food trackable
A calorie-tracking app that reads nutrition from a photo, a QR code or a label — built for street food, not packaged food.

Mobile / iOS
What if the problem with personal finance isn't what we think it is?
An AI-supported finance experience for young Vietnamese adults, built on a finding that challenges most finance app assumptions.
Other projects

Web / B2B SaaS
Enterprise analytics dashboard
Redesigning a complex B2B analytics platform so people can read their data without exporting it to Excel.

Web / Enterprise SaaS
Aitomatic design system
Building a unified design system from scratch for an AI operations platform.
About me
I'm a Product Designer turning complex enterprise problems into clear, usable products.
I started out as a web designer in 2019 and have since worked as a UX/UI and product designer, collaborating with multinational firms and product-focused organizations across AI, automation, and enterprise platforms. These days, I'm focused on data visualization and design systems — tackling challenges at the crossroads of technology and creativity, driven by a love for user-centered, inclusive solutions.
When I'm not deep in Figma, you'll probably find me traveling ✈️, obsessing over good coffee ☕️, or finding ways to make life a little simpler — because good design is everywhere.
The range I bring into product work.
UX/UI Designer
2022 – Present
- Create and manage design systems — wireframes, chart templates and new layouts — keeping visuals consistent and aligned with business goals.
- Work with stakeholders, Business Analysts and developers on user flows and mock-ups to streamline implementation.
- Document a style guide that supports team cohesion, accessibility and consistency; track project risks and report to management.
Freelancer
2020 – 2024
- Enhance front-end functionality of websites, focusing on user experience and performance.
- Develop projects with Vue JS and Ruby on Rails.
- Optimize UI design for an e-commerce platform in Figma.
Product Designer
2020 – 2022
- Orchestrate business flows, facilitate ideation sessions and lead the development of user-centric design systems.
- Create prototypes and manage the hand-off to developers, overseeing the whole process.
- Guide newcomers into the team and escalate issues to management when needed.
Junior Web Designer
2019 – 2020
- Assist in creating wireframes and prototypes that outline the layout and structure of web pages.
- Support the development of style guides and keep visual consistency across pages.
Where I learned the craft.
UEF
- BA Communication Design · Minor in Japanese
- Viet Nam
Open University
- Certificate in Human-Computer Interaction
- Viet Nam
The tools and skills behind the work.
From Figma and Framer to a working knowledge of HTML and CSS — the tools I design in, and the skills I bring to product teams.
Tools
Skills
Life & hobbies
Design is how I think, but it's not everything I am. Here's what I'm into when I'm not pushing pixels — the places, habits, and obsessions that keep me curious.